Meerkats go to war in new Comparethemarket.com ad

Aleksandr Orlov, the meerkat star of Comparethemarket.com's ads, is going epic in a new "Gladiator meets Braveheart" TV campaign. The TV ad, called the "Battle of Fearlessness", presents warfare between the meerkats and their arch enemies, the mongooses. It breaks on Easter Sunday, 4 April, and was created by ad agency VCCP. "Battle of Fearlessness" is part of a series of ads telling the life stories of Orlov's ancestors. The first, which broke in December , echoed epic movies such as Lawrence of Arabia. • To contact the MediaGuardian news desk email [email protected] or phone 020 3353 3857. For all other inquiries please call the main Guardian switchboard on 020 3353 2000. • If you are writing a comment for publication, please mark clearly "for publication".