Revenue, not e-readers, will decide the future

Can the e-reader save newspapers? The question is posed by the Australian media site Crikey and then answered as follows... no. After deriding an editorial in The Australian that suggested such innovations are "yet further proof of capitalism's extraordinary resilience and creativity", the writer points out that readership of journalism is not the problem, whatever the platform. What counts is funding. It concludes that the real problem is the demise of a business model that relies chiefly on advertising revenue. "So, unless new technology devices can recapture the lost advertising revenue that is migrating from newspapers — which seems most unlikely — they will not produce the revenue that pays for quality journalism. Get it?" Sources: Crikey / The Australian