Erik Hassle: Pieces
Erik Hassle, who's Swedish and male, has a disconcerting physical similarity to La Roux's Elly Jackson and, musically, to Peter "D:Ream" Cunnah – talk about a fantasy combination for connoisseurs of mildly diverting electro-pop. And his debut is mildly diverting: he has a knack for writing songs that should connect, but instead just miss. The ingredients are there – lyrics that find Hassle opening his already-battered 21-year-old heart about love and social ineptness, emotively sung to surging electro-melodies – but somehow don't quite coalesce. However sincerely you would like to love an artist who merges a plinky, throwaway synth-line with a woebegone chorus ("Don't bring me flowers after I'm dead/ Save your giving for the living instead") addressed to the girl who spurned him, there's something that stops it being truly memorable. It could be that he just lacks the overarching confidence of rivals like Frankmusik and Sam Sparro.
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